April 2025 Part 6: What you want to do and what your customers want
It is said that when starting a business, you should first decide "what you want to do" and then choose your business to do what you want to do. Certainly, if you are going to start your own business, it is better to choose what you want to do. However, on the other hand, when a business fails, it is often said that "that person only did what he/she wanted to do and did not meet the needs of the customers." When starting a business, which is more important: what you want to do or what the customer wants?
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